Wednesday, December 8, 2010

IKEA BIEKS

Yesterday, IKEA gave each one of its 12,400 US employees a new bicycle!



Pretty awesome. And a little bit funny when you remember this past June when the Brooklyn location resisted a bike lane going in by their store.

IKEA dubbed the event the "big reveal," describing how "the truck doors will open, bicycles will be unloaded," and they'll all come unassembled, in flat boxes. But they'll include a small hex wrench for putting them all together!

I wonder how long it will be before the first IKEA bike shows up for sale on craigslist or eBay. Because some of those +12k employees already gots bikes!

3 comments:

Mike said...

Something gives me the impression that these don't have the highest quality frames or components.

Is that a quill stem?

Cap'n Unclefather said...

Right?

Cap'n Unclefather said...

None of the blogs seem to know who the manufacturer is, but they have a very "stamped from a mold" kind of look to them for sure.